About 2M


Founded in 2011 by Dr. Marcus Martin (CEO) and Dr. Eddilisa Martin (President), 2M Research (2M) is a minority-owned research and advisory firm focused on providing federal, state, and local government agencies; commercial clients; and nonprofit organizations with objective and rigorous research, program evaluation, and policy analysis consulting services. Since being awarded its first federal prime contract in November 2013, 2M has been awarded prime contracts in 22 federal agencies. Over 70 percent of 2M’s staff members hold advanced degrees.


  • 2011

    2M founded

  • 2012

    2M receives its SBA 8(a) certification

  • 2013

    2M awarded first federal prime contract with USDA FNS Division

  • 2015

    2M receives its SBA HUBZone certification

  • 2016

    2M establishes headquarters in Arlington, TX

  • 2017

    2M wins 35 new contracts, adds 9 federal agencies to our client portfolio

  • 2018

    2M establishes office in Arlington, VA; Current footprint in 22 federal agencies

Practice Areas

Each of four research practice areas is led by a Vice President who has a PhD, peer-reviewed journal articles and/or government-approved reports, and more than 20 years of experience managing projects within their respective area of expertise. Our practice areas include:

All practice areas are supported by our two research centers:

The 2M Survey Research Center

  • 25 CATI (computer-assisted telephone interviewing) stations
    • Focus group and cognitive monitoring facility
      • Training lab
        • Interviewer training
          • Economic experiments
            • Key technical elements
              • Customizable survey solutions to meet complex data collection requirements and performance standards
              • Information security and physical safeguards that comply with all applicable laws and regulations for the secure handling of federal data, including personally identifiable information (PII) and protected health information (PHI)
              • Real-time video/audio equipment to support recording and archiving of data collection activities
              • Broadcasting that allows for the control of multiple camera feeds
              • Additional apps to facilitate real-time interaction, such as voting or instant messaging

              The 2M Statistical and Geospatial Innovation Center

              • Advanced analytics are used to solve complex problems that require big data mining and modeling, simulation, spatial analysis and visualization, implementation of alternative estimation strategies for complex statistical models, merging large and diverse administrative databases, and creating applications for GIS
                • High-performance computing resources support various approaches to parallelization, including harnessing the structure of Graphical Processing Units (GPUs)
                  • Analytic resources for clients requiring especially complex merges and model estimations, or desiring to add value to their existing data via spatial relationships

                    Our Service Areas

                    Program Evaluation and Assessments

                    • Evaluation design and implementation
                      • Implementation, outcome, and impact evaluations

                        Statistical Consulting

                        • Sample design: simple random to complex multistage designs, and spatial sampling
                          • Weighting
                            • Nonresponses, power, and design effects and estimation analysis

                              Data Management, Collection, and Processing

                              • Large-scale quantitative survey research
                                • Web surveys
                                  • Computer-assisted services (CATI, CAPI, CARI, CADE)
                                    • Mail surveys
                                      • Integrated multimodal approaches
                                        • Qualitative and cognitive data collection
                                          • In-depth interviews
                                            • Focus groups
                                              • Behavior monitoring
                                                • Field interviewer training and material development

                                                  Primary and Secondary Data Analysis

                                                  Policy Analysis

                                                  Economic and Population Forecasting

                                                  • Applied microeconomics: health, labor, education, housing, public, behavioral, pharmacoeconomics, and urban economics
                                                    • Microeconometrics: evaluation studies and causal inference utilizing panel data, preprocessing propensity scoring, regression discontinuity
                                                      • Regional and macroeconometric forecasting: forecast broad revenue categories for local governments and integrating macro-forecasts
                                                        • Simulation for policy analysis: Future Elderly Model (FEM) and the Cornell Simulation Model (CORSIM)
                                                          • Scientific writing and reporting

                                                            Our Clients

                                                            2M’s clients include federal agencies, nonprofit organizations, pharmaceutical and biotech firms, educational organizations, and more.

                                                            Our Partners

                                                            2M welcomes the opportunity to partner with both large and small businesses.

                                                            For more information, contact:

                                                            Marcus Martin, PhD, MPH


                                                            Marcus Martin, PhD, MPH


                                                            Dr. Marcus Martin is the Founder and CEO of 2M Research. He is responsible for 2M’s corporate vision, strategic growth, and talent acquisition. He has over 23 years of applied research, programmatic, and academic experience and is a former faculty